I like to do my eyebrows last - but of course, it's down to personal preference. For me, I do them last because then I can balance out my entire make-up look with my brows at the end.
— Anastasia Soare
You should shape your eyebrows according to your facial structure.
I was fresh off the boat from Romania, and one of my clients was the agent to all of the '90s supermodels: Gail Elliott, Naomi Campbell, Stephanie Seymour, Cindy Crawford. I had no idea who these girls were! They were so gorgeous, absolutely the most beautiful women I have ever seen in my life.
I love RuPaul.
I'm always trying new creams and products to keep my skin youthful, hydrated, and protected from the sun.
In my early 20s, living in a communist regime in Romania, success to me simply meant leaving and coming to America.
My daughter was the one actually who believed in social media - she pushed me to get into Instagram, Snapchat, and everything else.
Richer brows give you a sophisticated, feminine look.
I realized that nobody paid attention to eyebrows. In Romania, it was the norm. I thought, ‘This is Hollywood. We work with the most incredible, beautiful models and actors and this is important.'
While designing, sewing and cutting patterns for clients, my mother was always telling me to make sure the upper part of the body was balanced with the lower part, an A-line skirt to minimize hips or shoulder pads if a client was smaller on top. I was training my eye to create balance.
I don't ever take lunch. If I were to go to lunch I would waste four hours.
In 1997, I decided to open a salon in Beverly Hills. At that time there were no products for eyebrows, so I developed a line.
In Romania, during the communist regime, we were very culturally suppressed. At 18 years old, I wasn't allowed to wear bell-bottom jeans and eyeliner. I couldn't understand why!
I don't like to see mess.
In grade school, my mother, who was a professional tailor, would make all my clothes. I became obsessed with designing them myself.
To be honest, I don't think I ever had thought I had to be successful. I just saw a need and I liked to be challenged, that's my personality.
We all have different brow bones, and different amounts of space between the eyebrow and the lashes; the space on the upper lid is bigger or smaller, the space on the bridge of the nose or between the eyes is wider or narrower. Everyone is different.
Trimming is tricky. If you trim the eyebrow too much, you ruin the arch. Eyebrow hair has a curl and when you brush and cut it, it's easy to snip it too short.
I've known Oprah since 1998 or 1999. It is incredible how amazing she is. When you are around her, you see how considerate, giving and wonderful she is with the people around her.
When I went to art school in Romania, we learned the Golden Ratio Technique Theory, which taught us that when you draw a portrait and want to show an emotion, you change the eyebrows. They are the most important feature on the face.
If you ask me, I think knowledge is power and and being able to do your own makeup, or someone else's makeup, is power in itself.
There weren't any brow products when I was in my 20s. Women simply tweezed! Now, of course, I use every single brow product I make.
It doesn't matter how late I come home - it could be two o'clock, three o'clock in the morning - I have to take off my makeup.
Living in Constanta under communism, we did not have the ethnic diversity that I then encountered in America.
If you have belief in what you do, you have a great technique, good quality product and a good service, you can expand even when there is economic turmoil.
The fact that I didn't speak English I think was the most difficult thing for me.
I use the golden ratio to create the perfect shape on my clients' faces.
I have a Pasquini, the old-fashioned Italian coffee machine. I have to make my coffee because I know exactly how much I want and how strong I like it.
When I finally came to the United States, I was forced to get a job right away. I spoke no English - none. I started working as an aesthetician in this beautiful boutique salon in Beverly Hills. Being an aesthetician didn't require an elaborate vocabulary in English. My first client was Cindy Crawford! I swear.
I grew up in Romania studying art and architecture.
For fragrance, I only wear Portrait of a Lady by Frederic Malle. People at work know I'm there when they smell it.
I don't like to judge. Fashion is a form of expression, so to each their own.
People in the beauty community don't like copycats, so I think it's important to stay true to who you are and people will stay your customer.
Brows should begin directly above the middle of your nostrils. The highest point of the arch should connect the tip of the nose with the middle of the iris.
I'm not a fan of brows that look blocky and square-like at the front.
Being asked by Oprah Winfrey to be on her show and do her eyebrows in 2006 - to me, that was like getting an Oscar. It was a stamp of approval from a woman that is incredible. It propelled my career to a different level.
You can't survive if you don't make money. But as far as I'm concerned, we never, ever make a product with the idea that we'd make a lot of money. We make products because we're inspired by the idea that people will love it.
I saw so many opportunities in the U.S. because I knew that I could make a living doing things I could never do in Romania.
My calculus teacher would send me home every weekend with 400 problems to solve. At the time, I felt it was so strict and demanding, but now I realize that the workload instilled in me a sense of discipline, and showed me that even if I wasn't inherently skilled at something, I could be, with enough dedication and practice.
Me and my daughter, we are obsessed with makeup and so are our followers, and we communicate, we want to know what they like, what they want, what is their perfect, ideal product that's missing on the market? So everything we create, we share and we give credit to our followers.
In 1990, there were no services catering for eyebrows in Hollywood.
I'm surrounded by a lot of women and they really inspire me every day.
You couldn't have too many dreams because in the Communist regime, everything was cookie-cutter.
In Romania it was normal that when you got a facial someone would tweeze your brows.
The first thing I do before I get out of bed is reach for my phone and open Instagram.
Eyebrows are the most difficult beauty feature to master - we all have different bone structure, brow texture, and coloring.
When I'm in the bathtub, I could have my champagne here and my caviar, just to be glamorous enough. I work really hard and I deserve everything.
I do my hair and makeup every day like I'm going to a party.
I know how to sew, knit, I'm a great chef, and a good dancer.
Don't worry about being famous or making money; the most important thing is being the best. You have to become a master of your craft, and everything else will come.