YouTube is, at the end of the day, a search engine... that's why Google bought it.
— Jake Paul
People are lazy, and nobody wants to turn their phone to the side. I know I have my phone locked, so if I have to turn something to the side, I have to turn that lock off.
What I love about YouTube is that you don't need brands to pay you, because you get paid off the views. When I put effort into YouTube, I directly see money back.
I am so lucky to have really good parents. They didn't hesitate to let us go to L.A. They didn't hesitate, because they knew that they raised their kids the right way: to be able to live by themselves and not get caught up by L.A.
I'm the first social media star cast as a regular on a Disney Channel series, and I think I'm the first one under 25 from social media to become a series regular.
When I stopped caring about every other content creator, I became the best one.
The Internet won't skip a beat, and neither will I. Technology is constantly changing and evolving.
Every day, I'm trying to push the boundaries creatively, and sometimes it does push the boundary too far, and that's what I had to learn.
I want to become an entertainment, tech, and business mogul just in general.
There are lots of ways to monetize. But if you have millions of fans, and you can convert even five percent of them to pay for something of yours, you are in the seven-figure range.
Growing up, I played football and was always one of the best on the team.
I love acting. I'm definitely working on all things acting.
Moving forward, the most successful people in the entertainment industry will be 50 percent social and 50 percent traditional, so working with Disney and being super traditional, it brought a whole different audience to me.
I want people talking about me when I'm gone.
I come from a small town in Ohio and was always into sports.
My personal goal is to be a billionaire.
I like to push my body to the limits.
People naturally want to retweet and engage on super funny videos and memes.
'It's Everyday Bro' started with me talking about the things I do on a day-to-day basis. From there, the creativity was unleashed, and the song was the result.
I've seen so many people on Instagram lose all of their followers because they were doing constant collaborations. They were only getting paid $100 dollars per post. That doesn't make any sense.
A lot of the celebrities' kids are Jake Paulers, and so they'll run up and say, 'My dad is this person,' 'My dad is that person.' I'm, like, 'Yo, what's up bro? How are you?'
I work harder than every single person I know, and the only person that is on the same level as me is my brother. If you look at the top social media stars, it's me and him. I think that's our advantage. We're not the prettiest; we're not even the funniest, we're not the wittiest, whatever it is.
I know how to sell a brand and create excitement around something, and so when you combine those two together -entertaining and marketing - it's like things start to go crazy.
The early days, when Vine was so special and innovative - I would wake up and immediately want to make videos. I loved it.
I got into a competition with my brother over who could make better Vine videos.
I actually was a good student, but I never applied myself 'cause I was always like, 'I don't love doing this.' I wasn't passionate about school. I always got a B just to pass. But what's crazy is I got a 29 on my ACT test without even studying. So I was always, like, just smart - but never really cared.
Social media is kind of the same across the board, so you just have to know how to engage your audience, and you will be popular on any platform that comes up.
I literally have Mickey Mouse tattooed on me.
I love music, my followers love music, and I know LiveXLive is the ultimate home for the live music experience. We're going to bring great comedy and great music together like no one else is doing, and we'll have incredible access and resources to do it.
I think a lot of social media creators have always been, like, content and haven't pushed the limits because no one else had pushed the limits before. I say to myself, 'How can I create my own TV show online every day and actually make it a real production and put effort into it?'
You're only one video away from going viral and changing your life.
Off camera, I'm, like, chill and very laid-back. I don't know if the word is 'shy,' but 'reserved.' I'm always thinking.
I know it's a cliche. But, like, literally, I want to create an empire of dozens of talent under me to take my power and multiply it so that I become bigger than myself.
YouTube is the vlogs and my life, then Instagram is comedy skits and pictures that I take. Twitter's text, and Instagram Stories is even more behind-the-scenes vlog stuff. I'm always posting.
I get to do what I want. And I get paid millions of dollars to do it.
Drake has always been a huge inspiration of mine, and same with Lil Wayne.
I moved to L.A. at 17, and for the fist time, I had to realize that if I run out of money, I'm moving back to Ohio - and I didn't want to do that at all.
You can become whoever you want to be. You can do what you want to do.
Social media stars are only relevant because they make content, so they can never stop doing that.
I made a Vine with 50 Cent where I smashed two quarters together, and he popped up.
I had heard about Vine through Twitter, and my first video was of me freaking out on my couch. Back then I had 5 followers.
My school was actually really diverse.
I always say fitness is the first step to greatness. And I try to encourage my fans to be on the same page as that. Because fitness is the first step to setting a habit that you necessarily don't want to do but are still committed to doing every single day. And so I think that's why I always, always try to get a workout in.
I want to take my success and replicate it with other artists.
Disney was, like, such an amazing experience always for me, such a huge part of my life.
I want to make music and songs about things that real musicians and artist aren't able to make songs about - you wouldn't hear Justin Bieber making a song about homework, or, like, you wouldn't see someone make a song with their parents on the track.
I think it's about being really smart about hitting the right consumer product spaces at the right time.
I studied everyone in the business of entertainment: Dr. Dre, Diddy, everyone. Rob Dyrdek was big for me. He would get 2 million views a week on 'Rob and Big,' and from that sprung everything: DC shoes, Monster Energy, 'Fantasy Factory,' everything.
I was, like, 17 years old, making more money than my parents.
Even Disney - off the record, but on the record - knows that I have the power. They love me because of that. I don't act like it. I'm not walking around all cocky, but the tables have turned.
