I'm a big believer if you want to change people's minds or get someone to vote for you, either a voter or a colleague, you've got to first get their attention.

When 'Men's Health' reached out and said, 'Will you be on the 'Today Show' and do a fitness challenge?' I said, 'OK. I'm not showing them anything they don't already know.' But I'm going to take what some would argue is a negative or not substantive and turn it into a substantive thing to hopefully do some good for people.

If people don't know who you are, they're not going to listen to your message. And not everybody pays attention to politicians by watching Fox News and CNN.

Aaron Schock Quotes