The first time I was ever impressed with Patagonia as a brand was when they released the 'Don't Buy This Jacket' campaign. That campaign highlighted their understanding of their role in a larger environmental justice space.— DeRay Mckesson
The first time I was ever impressed with Patagonia as a brand was when they released the 'Don't Buy This Jacket' campaign. That campaign highlighted their understanding of their role in a larger environmental justice space.
