Particularly Instagram, people look like they have a much better life than they really do. People basically seem like they are way better-looking than they really are, and they are way happier-seeming than they really are.

If you're entering anything where there's an existing marketplace, against large, entrenched competitors, then your product or service needs to be much better than theirs. It can't be a little bit better, because then you put yourself in the shoes of the consumer... you're always going to buy the trusted brand unless there's a big difference.

Starting a business is not for everyone. Starting a business - I'd say, number one is have a high pain threshold.

Elon Musk Quotes