When I hear people debate the ROI of social media? It makes me remember why so many business fail. Most businesses are not playing the marathon. They're playing the sprint. They're not worried about lifetime value and retention. They're worried about short-term goals.

I am thinking about launching a wine website where there is a deal and the crowd can dictate how cheap it can get.

I think the acquisition of consumers might be on the verge of being mapped. The battlefield is going to be retention and lifetime value.

Gary Vaynerchuk Quotes