Use your development time to brief analysts and industry press. Use these influencers as your eyes and ears to let you know what else is being developed by competitors so that you can be the first to market, and don't make the mistake of launching an also-ran product.

No matter how much we tweet, blog and post, nothing in business is as powerful as actual face time with prospective business partners and customers.

To truly launch a great product, you need partners. Channel and marketing partners share in your success and share in the costs of reaching your target audience.

Jay Samit Quotes