Data and data sets are not objective; they are creations of human design. We give numbers their voice, draw inferences from them, and define their meaning through our interpretations.

While massive datasets may feel very abstract, they are intricately linked to physical place and human culture. And places, like people, have their own individual character and grain.

Hidden biases in both the collection and analysis stages present considerable risks and are as important to the big-data equation as the numbers themselves.

Kate Crawford Quotes