The voice I've chosen to turn to is that of NPR. With a reputation for some of the finest journalism in the country, the nonprofit organization is renowned for its unbiased stance - to the point that it's been accused of being both conservative and liberal.

Just as TurboTax simplified much of the tax process, so has the colossally scary legal process been reduced to a kinder, gentler series of mouse clicks and 'Continue' buttons by LegalZoom, the online leader that has become so prominent in its market that it's practically a generic.

Any entrepreneur worth their salt knows that their brand is worthless if it doesn't somehow contribute to society or the overall good of the planet.

Lynda Resnick Quotes