I know one writer who has been subscribing authors without their permission and sending out what she thinks are helpful advice sheets, but they come off as if she's a know-it-all. She thinks she's marketing herself and her work. All she's really doing is turning readers off.

A comprehensive marketing plan involves both online and offline efforts to use and broaden your existing platform to promote your book.

If no one knows your book is out there, no one will think about buying it. It's as simple as that.

M. J. Rose Quotes