Like Netflix, Looker started as nothing more than an idea. Lloyd Tabb and Ben Porterfield were two brilliant engineers who had figured out a better way for businesses to see and analyze their data, and they asked me to join them to help out with the ABCs - that's short for Anything But Coding.

As Looker got larger, the talented people we hired started to see things that we couldn't. And what had looked like a company the three of us could run out of our houses for a few hours a day became something bigger. Much bigger.

Companies become what they want to become.

Marc Randolph Quotes