It's interesting: I went 25 years without watching a single television show. I was one of those people, because I was so inside how a television show was made, if I would turn on somebody else's show, I would sit there and analyze it, like, 'Oh, so they had four hours in this location and had to get out and the number of set-ups, etc.'

After I graduated from Brandeis, I took all the money I had in the world, which was $5,000, and I made a short film. I made every mistake you could possibly make. It was a total disaster as a piece of work, and yet, you know, it was ambitious in some way.

Hollywood is the perfect conduit for the urgent message about climate change. We raise awareness all the time. We routinely take a film that nobody knows about and get 80 percent of the public to know about it in just 30 days. That's called marketing. We need to harvest Hollywood for climate change awareness.

Marshall Herskovitz Quotes