It's so cheap to store all data. It's cheaper to keep it than to delete it. And that means people will change their behavior because they know anything they say online can be used against them in the future.

One thing we should all understand is that we are brutally honest with search engines. You show me your search history, and I'll find something incriminating or something embarrassing there in five minutes. We are more honest with search engines than we are with our families.

Surveillance changes history. We know this through examples of corrupt presidents like Nixon.

Mikko Hypponen Quotes