Anyone who faults Romney or Obama or any public figure for demanding quote approval is missing the point. The journalists were no abused weaklings here. They made a bargain for access to these newsworthy figures that they thought was in their favor - they're only complaining because they got caught.

As someone responsible for my own fair share of marketing stunts, I am suspicious and cynical - I'll disclose that right up front.

The best kind of marketing messages are the ones that don't seem like marketing messages. Because it means that the viewers' defenses are down.

Ryan Holiday Quotes