Back in 2005, I introduced a thing which, I don't mind saying this - I mean, we stole it, at least in its basic form, from Toyota - it's called World Class Manufacturing. I mean, it's this pretentious title for something which really involves the revisiting of the manufacturing processes of dedication to the removal of waste.

It would be idiotic to position ourselves against Silicon Valley.

There's not a single doubt in my mind that the whole of Chrysler organization views itself as an American car producer.

Sergio Marchionne Quotes