Notoriously outspoken, his sentences always punctuated with profanities, General George S. Patton was the epitome of what a leader should be like - or so he thought. Patton believed a leader should look and act tough, so he cultivated his image and his personality to match his philosophy.

During World War II, the pilot losses were staggering. In some bombing raids, as many as 80% of the planes that left did not return.

Great leaders don't need to act tough. Their confidence and humility serve to underscore their toughness.

Simon Sinek Quotes