My biggest mistake was when I started up easyEverything, a chain of Internet cafes. The idea that people would go to a shop to use a computer was revolutionary in 1999. It worked for a while, but cheap technology almost killed it. One silver lining of the problems I faced was that it gave me experience of turnarounds.

We've complemented that with a second office to think about how we need to prepare ourselves for that period 10 or 15 or 20 years from now, by way of investment in our technology, our organization and our people.

I love that you can have the language between the two worlds of technology and fashion, because I don't think that many designers get to do that.

Technology Quotes