As a recording engineer - someone who is deeply embroiled in the process of making records every day - you see trends and fads run through the social organization of the population of musicians in the same way that they would run through a high school.

In the late '80s and early '90s, there was a slightly retro drum sound that was popular in hip-hop music called the 808 bass drum sound. It was the bass drum sound on the 808 drum machine, and it's very deep and very resonant, and was used as the backbone as a lot of classic hip-hop tracks.

You see something happen to a population whereby everyone adopts something that's just preposterous in a way that makes it normal instantly. If any one person prior to the rash of puka shells, for example, was seen wearing puka shells, he would look like an idiot. But when everyone is wearing them, it instantly makes them normal.

Steve Albini Quotes