When we look at some of the greatest creative ideas we've come up with, they have originated literally from all corners of the world and have crossed all different types of media as well. So while there's still traditional TV, which is clearly a very compelling media, it's also cyber, mobile, outdoor.

Ordering food has not changed for 30 or 40 years.

We can see what works in one part of the world and one market, and we can share that knowledge and expertise with markets that are facing challenges.

Steve Easterbrook Quotes