We have been in the wellness space for more than seven years, mostly through our Zee TV network in America, which offers programmes on holistic approaches to health and wellbeing.

Some millennials have completely stopped watching TV. So for them, we've created special digital content for handheld devices only. We've paid close attention to how to present online content effectively. We try to catch their attention within the first five seconds - otherwise, they click onto a different content.

We believe that when prosperity comes to any country, people want to look and feel better. Hence the demand for aesthetics medicine would increase.

Subhash Chandra Quotes