Loft living is the antithesis of suburban domesticity, if only because the open spaces don't easily accommodate family life. Lofts also offer residents the opportunity - and responsibility - to structure their own space to reflect what's important to them.

Cosmetics makers have always sold 'hope in a jar' - creams and potions that promise youth, beauty, sex appeal, and even love for the women who use them.

What makes a loft authentic isn't its layout or its history but its ability to give people a true home - a dwelling that reflects their personalities and aspirations, including their dreams of urbanity.

Virginia Postrel Quotes